How can Green Arrow's old enemies be reimagined in the New 52?

By this point you all  must know that my favorite superhero is Green Arrow and my favorite work on the character is the current Lemire/Sorrentino run and if you wonder why, here are some of the reasons: What makes Jeff Lemire and Andrea Sorrentino's run on Green Arrow the best the character ever had? (Yes, I know that you're tired of me putting that link).

Still, let's not beat around the bush: Green Arrow has a pretty poor rogue's gallery.

How can Earth 2 become DC's answer to Marvel's Ultimate imprint?

Once again thanks to my countless hours navigating around the web, I encountered an interesting rumour thanks to Bleeding Cool which says: 

What can DC Comics do to re-attain the original image of the New 52?

Hey, remember when DC decided to reinvigorate their line of books and the whole industry by getting rid of all the unnecessarily complicated continuity and getting brand new talent to create bold and promising premises?

Whatever happened to that?